3R Group is based on the R&D capability of its headquarter in Japan and the strict quality and manufacture requirement followed by 3R China, this way 3R is able to produce the most cost effective products in the world. This enables customers to enjoy products imbued with a combination of Chinese-made prices and Japanese-made quality.

LED magnifiers and portable microscopes are two of our most innovative products and their market achievements so far demonstrate the fusion of competitiveness and high-quality reached by our products.

-3R Philosophy-

Our company name "3R" came from "three rivers" meaning that when rivers join with one another (even if they are small), together they can form a powerful force to be reckon with.

-[CHARACTER]

Honesty/Courage/Fortitude

-[MIND]

Modesty/Passion/Gratefulness

-[WORK]

Fairness/Cooperation/Rivalry

-[PRODUCTS]

Security/Distinction /Originality

->Character refers to our most important traits as human beings. Honesty to trust one another and create a team, also important for our clients. Courage to take action and advance instead of being paralyzed. Fortitude The strength to keep on and do not give up.

->Mind state that reflects on how we do things. Modesty is important for keeping the company relations and keep us improving. Passion as the main engine to keep working every day. Gratefulness to the persons around us, and to all we have.

->Work refers to the way we do things and perform to achieve our goals is why we work Fairly, being fair and straight to enhance teamwork and client treatment. Cooperating with others, giving meaning to our name "3R" and the base of our power. Rivalry since without competence we lack an important incentive to progress.

->Products the result of our efforts, we are always working to make Secure products which is a base for true quality, a product you can rely on. Distinct products mean to take our everyday goods and make them special. Original products, not just reinventing but creating new things to amaze the world.